WooWeekly #366: Mime

Hello there, how you doing today?

Here in Palermo, Sicily, all is well; today I’m at the oil mill for our annual own production of extra virgin olive oil. I’m driving my father-in-law to the factory… wish me luck!!!

Anyhow, welcome back to WooWeekly, your appointment with WooCommerce tutorials, tips and updates handpicked for you so that you can learn something new!

WooWeekly is put together by myself, Rodolfo Melogli, founder at Business Bloomer, your go-to blog for WooCommerce tips and David Mainayar, co-founder at PeachPay, the backed-by-WooCommerce 1-click checkout solution. If you wish to spread the word about WooWeekly you can tell friends and colleagues to sign up at wcwkly.com

So, let’s get the party started… enjoy!


Over 80,000+ store owners actively use Woosuite plugins for WooCommerce to enhance their user experience and increase the average order value. Some of their popular plugins include Wholesale Suite for WooCommerce, Dynamic pricing, Variation Swatches, and much more.

Learn more

Want to sponsor WooWeekly to an audience of 15,000+ active readers as well as being featured on our website (dofollow) for a lifetime? Info on our sponsor slots are available at wcwkly.com/sponsors – we’re now selling slots for Dec 2021 and Jan-Apr 2022

1. Brand New WooCommerce Content

[WooCommerce Snippet] Fix “Sorry, This File Type Is Not Permitted for Security Reasons” For Downloadable Products

In WordPress, you get the “Sorry, This File Type Is Not Permitted for Security Reasons” error when you try to upload certain files to the Media library. Similarly, in WooCommerce you may get the same error when you try to upload a downloadable product download files. Why is that? Well, by default WordPress only allows certain file extensions to be uploaded to the site. For example PNG, JPG, PDF, PPT, DOC, MP3 and MP4 are within the allowed file types – the reason being they are “safe” and won’t contain malicious code that could create problems within a WordPress install. The thing is – I’ve started selling my first downloadable product (a mini-plugin) here on Business Bloomer and I needed to upload a ZIP file (the mini-plugin), a JSON file (a Code Snippet export file for those who don’t like plugins) and a TXT file (the plugin’s raw code for those who like to play with PHP). All went smoothly for the ZIP upload, but as soon as I tried uploading the JSON and TXT files I got the “Sorry, This File Type Is Not Permitted for Security Reasons” error. Panic? Not really. It’s only a matter of finding the right code to change this default WordPress behavior. So, say hello to the “upload_mimes” filter, which allows us to do just that. Enjoy: https://www.businessbloomer.com/woocommerce-fix-sorry-file-type-not-permitted/

[WooCommerce Tutorial] Top 8 SEO Plugins to Grow Your Traffic

Having an amazing website with top-notch content that ranks on the fifth page of search results is every website owner’s worst nightmare. And the key to avoiding this is to optimize your website for search engines. But here’s the catch – SEO can often be complicated and confusing for website owners, especially if you don’t have prior knowledge or a strategy in place. The good news is there’s a wide range of WordPress SEO plugins that can simplify the job for you. With features like content analysis, keyword tracking, and SEO audits, these plugins can help you optimize every part of your website effortlessly so you can gain more visibility online. Like with many plugin categories, if you go looking, you can get lost in a sea of SEO plugins because there are simply so many of them. But we’ve done the legwork for you and prepared a list of the eight best plugins to supercharge your website traffic. Let’s dive in: https://www.businessbloomer.com/woocommerce-top-seo-plugins/

[News] WooCommerce + Elementor 3.5 = Enhanced Building

WooCommerce website builders are under increasing pressure to design the most user-friendly, engaging, and convenient ecommerce experiences for customers. However, the technology can be somewhat restrictive on its own, which is why so many designers turn to third-party tools, like Elementor. A well-known website creation platform, Elementor first introduced its WooCommerce integration in August of 2018. Back then, the goal of many designers was on creating the most aesthetically appealing product and archive pages. Now, the priorities of ecommerce shoppers and website developers have evolved. Adapting to the new focus on unified visual branding and enhanced user experiences, Elementor is now introducing a selection of new updates to its WooCommerce functionality. The new features of Elementor Release 3.5 could transform the way you design ecommerce sites: https://www.businessbloomer.com/woocommerce-elementor-integration/

[Business Development] I keep failing

I’ll be short because I really need to sleep. It’s 2.17am and my wife and son fell asleep a few minutes ago. We’ve had a strong cold for the last week, and it’s been difficult to look after both, especially Lorenzo, as we really didn’t know what to do given it was his first time with fever and a blocked nose. But that’s not the point. What’s bugging me this week is that I didn’t and I couldn’t find the time to get work done, especially now that Black Friday is coming and I really wanted to publish a new online course. Yep, I keep failing. Every day. https://rodolfomelogli.com/i-keep-failing/


Do the Woo is dedicated to helping guide, connect and elevate the WooCommerce Builder Community. Learn how to grow your Woo business by listening to your peers and colleagues on the Do the Woo podcast. Get biz tips on the Woo BizChat Podcast and discover tons of content on our community site. If you build products or services for WooCommerce, or sites using WooCommerce, the Do the Woo Builder Community is for you.

Consortia is a creator of premium WooCommerce plugins and extensions, each of which is designed to improve the eCommerce management experience for developers and online store owners. Our products focus on giving users better tools for store maintenance, bulk order management, cost and profit tracking pricing, and order and sales reporting. Our best selling products include the Bulk Table Editor, which helps users easily set up sales and bulk update important product values, as well as other popular extensions including Cost & Reports, Bulk Category Editor and Roles & Rules B2B

Shoptimizer is a FAST WooCommerce theme that comes with a ton of features all designed to help you convert more visitors into customers. It’s built for speed and conversions and is based upon real eCommerce research we’ve validated to generate millions of dollars on some of the biggest WooCommerce stores in the world. It includes the CommerceKit plugin which takes WooCommerce to the next level, with ajax search, order bumps, and much more. Grab a copy today for only $49!

WP Engine’s eCommerce hosting makes WooCommerce even better, helping your store run up to 40% faster, and drive up to 18% more sales. Plans come with an eCommerce-ready theme and automated plugin updates. Focus on your business, and let WP Engine protect your brand with enterprise-grade security and features such as Instant Site Search, eCommerce Gutenberg blocks, and more. Get 4 months FREE on any annual eCommerce plan with code WOOWEEKLY20

We are AG creates WooCommerce plugins that offer payment processing solutions for WooCommerce store owners. We then ensure these solutions work well for you, both now and in the future with prompt updates and support where necessary.

Want to join these sponsors and advertise in front of an audience of 15,000+ active readers? Read more at wcwkly.com/sponsors 

2. David’s WooCommerce Highlights

Here are a few notes written by David of PeachPay, WooWeekly co-author:

  1. Pagely’s New Daddy: In news that came as a shock to many, premier hosting provider Pagely has been acquired by GoDaddy. This puts GoDaddy in a nigh near incontestable position in the hosting wars, armed to the teeth with Poynt/GoDaddy Payments, SkyVerge, and now Pagely. Most interesting to us Woo aficionados: there has been (corporate) talk about “a world-class WooCommerce SaaS platform” aimed at high-GMV sites. 
  2. Democratize This, Democratize That: Everyone is democratizing stuff nowadays, including a company called Torro Group I came across this week. In Torro’s case, they are democratizing the M&A process for online merchants, brokering deals on Shopify & WooCommerce alike. This trend has deep Amazonian (FBA) roots, but Shopify has since seen its fair share of M&A as players like Torro rush to capitalize on its high-flying merchant-base. By comparison, I think WooCommerce needs to see more of this kind of merchant-level M&A.
  3. Variation Sensation: WP Mayor came out with a great guide on setting up product variations, one I highly recommend reading in conjunction with our listicle ranking the top variation swatch plugins.
  4. Search, And You Will Find… Great SEO tips for merchants from the official WooCommerce blog. 
  5. What’s Poppin’ at PeachPay? As those of you consistently reading this section will likely know already, I’m a co-founder at PeachPay, where we’re on a mission to supercharge the WooCommerce checkout experience. What exactly does that mean? It means we’ve built a fully customizable, sleek and simple checkout window just one button click away, right on product and cart pages. Stripe and PayPal integrations are live and more to come, alongside various other checkout-adjacent features. Henceforth, expect more PeachPay-related updates from me at the end of each of my weekly sections

3. Bloomer Armada Headlines

Here are the latest news regarding Bloomer Armada, Business Bloomer’s private WooCommerce community.

  1. Membership: 4 new PARTNERS came on board this week! Thank you Marcus, Assaf, Lindsay and Rob – looking forward to having you make the most of your WooCommerce perks 🙂
  2. Mentorship: nice WooCommerce requests on our private Slack channel this week! A cool suggestion in order to test checkouts automatically, a simple solution to “merge” coupon form and gift card form on the Checkout page, a code suggestion to fix a bug generated by a custom snippet, and more. Joined yet?
  3. BFOMO: My fear of missing out on a Black Friday offer just made me come up with a new word (BFOMO) lol. What’s important is that I finally decided this year’s rules. Offer will be private, so only visible to newsletter readers – it won’t be published on the site. There will be a special offer for LEARNERS and another for VENDORS. Hear about them next Wednesday!
  4. Poll: What new WooCommerce feature/perk would you like to see added to Bloomer Armada? I need your help please!


WP Frontend Admin’s Restaurant Management free course will show you how to create a Restaurant Management platform using WordPress, WooCommerce, WP Ultimo, and WP Frontend Admin. Restaurants will register on your site, create their own sites, pay you a monthly fee for their site, and they will be able to sell food online, manage orders, and register team members. They will manage their sites using a beautiful frontend dashboard, you can use a custom design for the dashboard to simplify everything and show your custom brand.

Want to sponsor for as little as $97 for 4 issues? Find out more at wcwkly.com/sponsors 


[WooCommerce Snippet] Calculate Sales by Coupon Code

This week’s post is actually not “new” because it’s been on Business Bloomer for more than 4 years. But today I’ve completely revised it as it was not working any longer. Also, I got to learn what “couponing” is (the activity of regularly using coupons to buy things at reduced prices), which I didn’t know lol – perfect timing for Black Friday! Anyhow, the story was that a BloomerArmada fan had a nice challenge with a client – how to display the total amount of sales generated by a given coupon code? So I managed to create this snippet, which adds a brand new column to the WooCommerce Coupon table view with “total sales” value for each coupon code – enjoy: https://www.businessbloomer.com/woocommerce-calculate-sales-coupon-code/

[WooCommerce Tutorial] Sell More With Upsell & Order Bump Plugins

You’ve certainly heard of upsells and order bumps before, but somehow everyone seems to have their own definitions for these terms, the product makers on this list being no exception. Chris Lema — who has recently established himself as an authority in this domain — refer to order bumps as upsells/downsells/cross-sells that happen during the checkout process and upsells as any type of purchase (no matter the price) that happens during the post-checkout process. This is very common. People use the term upsell to refer to downsells and cross-sells all the time. Unless otherwise stated, we will operate with the definitions set forth in this paragraph. So, now that we’re clear on our terms, we can begin discussing the top upsell and order bump products available for WooCommerce: https://www.businessbloomer.com/woocommerce-upsell-order-bump-plugins/

[WooCommerce Tutorial] How to Drive Sales With Opt-ins

One of the hardest aspects of running a WooCommerce store is lead generation. Whether you want to convert visitors into subscribers or encourage them to make purchases, you may be looking for effective ways to convince users to take desired actions. This is where opt-in campaigns come in handy. When executed correctly, opt-ins can encourage visitors to engage with your brand in a variety of ways. While this process may seem a little complicated, it’s actually quite simple. All you need to get started is a powerful plugin that will enable you to create high-converting, automated campaigns easily. In this article, we’ll take a closer look at opt-in campaigns and how they can help you boost your sales. We’ll then show you how to set up three effective campaigns for your WooCommerce store. Let’s get started: https://www.businessbloomer.com/woocommerce-drive-sales-opt-ins/

[WooCommerce Tutorial] Top Multilingual Plugins

I have spoken about the need to internationalize your WooCommerce store before. There are all-in-one, country-based plugins that let you ensure your store is ready for a specific country’s audience (e.g. Germany, Japan, Brazil, Italy and the Czech Republic). But this isn’t exactly the right type of plugin for the merchant who is trying to service a truly international audience spread across various countries or continents. For this type of merchant, the first two steps are to add multi-currency and multilingual support. Fortunately, just as there are many multi-currency plugins out there, there are quite a few WooCommerce-dedicated multilingual plugins to choose from. One of the plugins mentioned below even lets you do both! In this listicle, we are going to compare the most popular multi-language plugins available for WooCommerce stores. Let’s jump right in: https://www.businessbloomer.com/woocommerce-top-multilingual-plugins/


  • Rodolfo Melogli

    Author, WooCommerce expert and WordCamp speaker, Rodolfo has worked as an independent WooCommerce freelancer since 2011. His goal is to help entrepreneurs and developers overcome their WooCommerce nightmares. Rodolfo loves travelling, chasing tennis & soccer balls and, of course, wood fired oven pizza.

    View all posts
  • David Mainayar

    Co-Founder at PeachPay and with a background in economics, David has been obsessed with WooCommerce ever since he discovered its transformational potential for the entrepreneurial underdog. His mission is to help level the playing field for small and medium-sized enterprises as well as independent retailers. David loves travelling to central Europe, reading books by N.N. Taleb, and learning about ancient Roman and Napoleonic history.

    View all posts

Leave a Comment

Proudly supported by

Join them?