WooWeekly #365: Couponing

Hello there, how you doing today?

Here in Palermo, Sicily, all is well; I had a very tough few days as my boy got sick for the first time in 10 months and we din’t really know what to do. I guess we’ll be ready for next time now that we know 😀

Anyhow, welcome back to WooWeekly, your appointment with WooCommerce tutorials, tips and updates handpicked for you so that you can learn something new!

WooWeekly is put together by myself, Rodolfo Melogli, founder at Business Bloomer, your go-to blog for WooCommerce tips and David Mainayar, co-founder at PeachPay, the backed-by-WooCommerce 1-click checkout solution. If you wish to spread the word about WooWeekly you can tell friends and colleagues to sign up at wcwkly.com

So, let’s get the party started… enjoy!


Over 80,000+ store owners actively use Woosuite plugins for WooCommerce to enhance their user experience and increase the average order value. Some of their popular plugins include Wholesale Suite for WooCommerce, Dynamic pricing, Variation Swatches, and much more.

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1. Brand New WooCommerce Content

[WooCommerce Snippet] Calculate Sales by Coupon Code

This week’s post is actually not “new” because it’s been on Business Bloomer for more than 4 years. But today I’ve completely revised it as it was not working any longer. Also, I got to learn what “couponing” is (the activity of regularly using coupons to buy things at reduced prices), which I didn’t know lol – perfect timing for Black Friday! Anyhow, the story was that a BloomerArmada fan had a nice challenge with a client – how to display the total amount of sales generated by a given coupon code? So I managed to create this snippet, which adds a brand new column to the WooCommerce Coupon table view with “total sales” value for each coupon code – enjoy: https://www.businessbloomer.com/woocommerce-calculate-sales-coupon-code/

[WooCommerce Tutorial] Sell More With Upsell & Order Bump Plugins

You’ve certainly heard of upsells and order bumps before, but somehow everyone seems to have their own definitions for these terms, the product makers on this list being no exception. Chris Lema — who has recently established himself as an authority in this domain — refer to order bumps as upsells/downsells/cross-sells that happen during the checkout process and upsells as any type of purchase (no matter the price) that happens during the post-checkout process. This is very common. People use the term upsell to refer to downsells and cross-sells all the time. Unless otherwise stated, we will operate with the definitions set forth in this paragraph. So, now that we’re clear on our terms, we can begin discussing the top upsell and order bump products available for WooCommerce: https://www.businessbloomer.com/woocommerce-upsell-order-bump-plugins/

[WooCommerce Tutorial] How to Drive Sales With Opt-ins

One of the hardest aspects of running a WooCommerce store is lead generation. Whether you want to convert visitors into subscribers or encourage them to make purchases, you may be looking for effective ways to convince users to take desired actions. This is where opt-in campaigns come in handy. When executed correctly, opt-ins can encourage visitors to engage with your brand in a variety of ways. While this process may seem a little complicated, it’s actually quite simple. All you need to get started is a powerful plugin that will enable you to create high-converting, automated campaigns easily. In this article, we’ll take a closer look at opt-in campaigns and how they can help you boost your sales. We’ll then show you how to set up three effective campaigns for your WooCommerce store. Let’s get started: https://www.businessbloomer.com/woocommerce-drive-sales-opt-ins/

[WooCommerce Tutorial] Top Multilingual Plugins

I have spoken about the need to internationalize your WooCommerce store before. There are all-in-one, country-based plugins that let you ensure your store is ready for a specific country’s audience (e.g. Germany, Japan, Brazil, Italy and the Czech Republic). But this isn’t exactly the right type of plugin for the merchant who is trying to service a truly international audience spread across various countries or continents. For this type of merchant, the first two steps are to add multi-currency and multilingual support. Fortunately, just as there are many multi-currency plugins out there, there are quite a few WooCommerce-dedicated multilingual plugins to choose from. One of the plugins mentioned below even lets you do both! In this listicle, we are going to compare the most popular multi-language plugins available for WooCommerce stores. Let’s jump right in: https://www.businessbloomer.com/woocommerce-top-multilingual-plugins/

[WooCommerce Tutorial] How To Create Quantity Based Pricing

In this article, you will learn to create quantity-based pricing on WooCommerce products. We will use the Dynamic Pricing & Discount Rules plugin, which offers the easiest way to create quantity-based pricing. You can make multiple discount offers based on the quantity of the products in the cart: https://woosuite.com/woocommerce/quantity-based-pricing/


Do the Woo is dedicated to helping guide, connect and elevate the WooCommerce Builder Community. Learn how to grow your Woo business by listening to your peers and colleagues on the Do the Woo podcast. Get biz tips on the Woo BizChat Podcast and discover tons of content on our community site. If you build products or services for WooCommerce, or sites using WooCommerce, the Do the Woo Builder Community is for you.

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Want to join these sponsors and advertise in front of an audience of 15,000+ active readers? Read more at wcwkly.com/sponsors 

2. David’s WooCommerce Highlights

Here are a few notes written by David of PeachPay, WooWeekly co-author:

  1. Status: Doing the Woo You heard it right! Bob Dunn of Do the Woo fame is partnering with Post Status. This allows Do the Woo members to have an exclusive seat at the Post Status table, and it allows Post Status members to get discounted access to the Do the Woo community. A win-win for everybody involved, and possibly the start of something much bigger.
  2. Order Up: StellarWP has launched what it claims to be the premier restaurant plugin for WooCommerce: Orderable. Brought to you by the recently acquired Iconic team and WP Crafter’s Adam Preiser. Definitely one to look out for if you run a restaurant WooCommerce store. 
  3. Baby Blocks: WooCommerce Blocks 6.2.0 was released at the end of last month. The headline here is the Cart Block update. Expect more control over the cart page layout with atomized Inner Blocks. Call ‘em baby blocks. 
  4. Facebook or Meta? Last week saw a new version of Facebook (or Meta?) for WooCommerce released. The long-awaited fix for the feed file generator is here. 
  5. Actions Speak Louder than Words: Last week also saw a new version of Action Scheduler released. Expect a more stable, configurable, and performance-optimized experience. 
  6. Calling All Builders: WooCommerce Marketplace builders will be pleased to know that WooCommerce has (allegedly) lowered the service charge. 

3. Bloomer Armada Headlines

Here are the latest news regarding Bloomer Armada, Business Bloomer’s private WooCommerce community.

  1. Making Armada Stronger: 2 new PARTNERs this week, with Oskar Andersson from templ.io and Gregory Moise from gnkapps.com – welcome and thank you for offering discount coupons to the community!
  2. First Class Comments: FANS, SUPPORTERS and PARTNERS now get Business Bloomer blog comment reply priority instead of waiting until I free up some time for answering (usually twice/month). Wanna try? Join for $9, pick a WooCommerce tutorial, leave a comment, and give out to me if I don’t see the special email notification coming into my inbox!
  3. WooMentor: I thought of rebranding Armada to WooMentor to highlight the fact I offer daily mentorship… but that’s not the only perk Armada unlocks for subscribers. So, staying with Armada and aiming at building a community around all its benefits. Speaking of which, nice Woo questions on our private Slack channel this week: a plugin recommendation (https://www.businessbloomer.com/Variation-Products), a custom PHP snippet that required quick troubleshooting, and someone having login issues to Business Bloomer courses (d’oh! Fixed!). This Slack seems to work! Joined yet?
  4. Black Friday Is Coming: I’m still undecided on which promotion to run for Black Friday. Courses discount or Armada slashed subscription? Armada or Courses? Mmmm, maybe both. Anyone got any suggestion for what sort of promotion you’d like to see and that would make you buy?


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[WooCommerce Snippet] Phone Input Mask @ Checkout

The WooCommerce checkout page has a default phone input field that gets validated upon checkout (for HTML geeks, it’s actually an input type = “tel”). Usually, if such phone number contains letters, it will fail and checkout will stop. But that’s not the problem. Let’s suppose you only have US customers, or that you want to force customer to enter a certain format (e.g. “+” or “01” as prefix)… well, there is no way to achieve that out of the box within the WooCommerce settings. However, anything is possible in regard to customization, so all we need are 3 small changes: force the billing phone input to stay within a “maxlength“, set the phone input placeholder so that users know what the format should be before typing in, and finally add some JavaScript to provide an input “mask”, so that the final output is exactly what we want (123-456-7890 in this case scenario, but it could be anything). Enjoy: https://www.businessbloomer.com/woocommerce-phone-input-mask-checkout/

[WooCommerce Tutorial] Waiting List for Out-Of-Stock Products

There’s no better feeling than “selling out” and still having more customers who want to buy your products. But while this image looks exciting, it comes with a considerable downside. Sold-out products put you at risk of losing customers – simply because they wouldn’t know when a product is back in stock to purchase it. They can also frustrate your customers and make them buy from your competitors instead, leading to business and customer loss. But what if there was a way to avoid this? By enabling waitlists for your online store, you can keep customers updated about their favorite product’s availability and immediately notify them when it’s back in stock. This article will take you through six of the best WooCommerce waitlist plugins that can help you recover missed sales: https://www.businessbloomer.com/woocommerce-waiting-list-out-of-stock-products/


  • Rodolfo Melogli

    Author, WooCommerce expert and WordCamp speaker, Rodolfo has worked as an independent WooCommerce freelancer since 2011. His goal is to help entrepreneurs and developers overcome their WooCommerce nightmares. Rodolfo loves travelling, chasing tennis & soccer balls and, of course, wood fired oven pizza.

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  • David Mainayar

    Co-Founder at PeachPay and with a background in economics, David has been obsessed with WooCommerce ever since he discovered its transformational potential for the entrepreneurial underdog. His mission is to help level the playing field for small and medium-sized enterprises as well as independent retailers. David loves travelling to central Europe, reading books by N.N. Taleb, and learning about ancient Roman and Napoleonic history.

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