Hello there,
Welcome back to WooWeekly—where ~20,000 WooCommerce builders come each week for actionable tips, sharp insights, and the occasional strong opinion.
Well, Checkout Summit 2026 is almost over! While the in-person conference is now completed, I’ll be running the full event again remotely on May 7-8: Checkout Summit {Reloaded}. 50+ Woo makers have already joined, and you should too. Here’s a 50% coupon discount for you: CW8AW4ZY (expires May 1st). The sooner you buy, the less you pay.
Anyhow, here comes your weekly round-up of WooCommerce tips and tricks. Enjoy!
Rodolfo Melogli
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An Open Letter to WooCommerce and the Woo Community
Dear WooCommerce,
If there’s one thing Checkout Summit confirmed for me, it’s that what we’ve built around Woo is bigger than software.
For 14+ years, I’ve been inside this ecosystem. Working with small, medium, and large clients, building products, teaching developers, solving merchant problems, speaking with agencies, and watching thousands of businesses choose WooCommerce as the engine behind their livelihoods.
You spend enough time in an ecosystem like this and you start to understand its rhythm—its strengths, its weaknesses, and the things that keep it moving.
Last week in Palermo, something happened that reminded me why this ecosystem still matters so much. Checkout Summit brought people into the same room to talk about Woo, face to face, for the first time since WooConf 2017. And walking away from it, I felt compelled to write this.
Because something important is happening.
~Rodolfo
WooCommerce Insights
Here is a collection of posts to answer your biggest WooCommerce questions. Whether you’re a beginner or an experienced store owner, these resources will help you optimize your WooCommerce store and grow your online business.
The new Product Catalog Management in WooCommerce
This WooCommerce issue highlights something the ecosystem has been circling around for a while: the need for clearer, community-driven direction on core behaviour and developer expectations.
Following my open letter to Woo and the community, this feels like exactly the kind of concrete starting point where discussion can turn into action. Small, specific, and high-impact fixes like this are where alignment really matters.
Worth following and contributing if you care about where Woo is heading.
What WooCommerce Tasks You Should Automate
WooCommerce ships with almost no built-in automation by design. Out of the box, you get basic order status emails and a manual coupon system – and that’s about it. The extension marketplace lists hundreds of options, and most guides respond by dumping 15 categories in your lap without telling you which ones matter first.
If you’re completely lost about what to do, you need an entirely different approach: A prioritized sequence.
Learn more on Studio Wombat Blog ▶️
James Kemp is working on variation UX
“For years, the variation experience within WooCommerce has been far from ideal. As a user, you have to click between multiple tabs, reload the page, deal with attributes, generate variations in batches of 50. Once those variations are created, you still have the hassle of multi-page navigation, depending on how many variations you have. Really just an experience that’s very much lacking.
Our project aims to massively simplify this process without affecting the underlying data, so anyone can use the new process with the variations they already have. The goal is to bring it all into one tab, the variations tab, and make the creation and editing experience much more streamlined, with far fewer clicks to actually create and manage variations.”
WooCommerce Live Masterclasses & Cohorts
Our private community of Woo professionals – the Business Bloomer Club – gives members lifetime access to (1) WooCommerce human support, (2) WooCommerce online courses and cohorts, (3) WooCommerce webinar recordings, and (4) member-only resources. Once or twice a month, however, we run free live masterclasses open to everyone.
- No online classes in April as I’m busy organizing the first ever independent WooCommerce conference!
- May 7-8: Checkout Summit {Reloaded} conference with 20+ WooCommerce speakers, networking, learning and giveaways
Missed a class? No worries — you can catch up anytime with our growing archive of 25+ recorded sessions packed with WooCommerce insights.
WooCommerce Videos
| Checkout Summit {Reloaded} On May the 7th and May the 8th, I’m running Checkout Summit Reloaded, which is a live online edition where all the talks come back, but not as recordings. So each speaker will rerun their talk live, tailored specifically for an online audience. [YouTube/Business Bloomer] |
| WooCommerce 10.4: How to Replace wc_enqueue_js() In this video, I walk you through the newly-announced deprecation of wc_enqueue_js() in WooCommerce 10.4. The good news: WooCommerce provided an alternative approach, so I tested the new method live using one of my snippets. [YouTube/Business Bloomer] |
| The Simplest WooCommerce Black Friday Topbar [Tutorial] In this tutorial, I show how to add a Black Friday topbar to a WooCommerce website in just a few minutes, without installing any plugins. This is done directly on a live site so you can follow the exact steps and understand how simple the process really is. [YouTube/Business Bloomer] |
| Bye Bye WooCommerce? My First Look at FluentCart FluentCart has just landed on the official WordPress plugin repository, and many are wondering — could this be a real WooCommerce alternative? [YouTube/Business Bloomer] |
| From Storefront to Shoptimizer: Full WooCommerce Theme Migration Walkthrough After years of running my WooCommerce site on Storefront, I finally decided it was time to step up. In this full 60-minute walkthrough, I take you behind the scenes of my complete WooCommerce theme migration — from Storefront to Shoptimizer. [YouTube/Business Bloomer] |
| I tried the Shopify WordPress plugin (so you don’t pay for a trial) In this video, I test Shopify’s new WordPress plugin so you don’t have to pay for the trial yourself. As someone with 13+ years of WooCommerce experience, I’m both excited and a bit nervous about this new competitor—but good competition always keeps things interesting! [YouTube/Business Bloomer] |
| How To Charge Shipping by Cart Weight in WooCommerce (Without Coding) Struggling to set up shipping in WooCommerce based on cart weight? WooCommerce doesn’t let you do it easily out of the box. [YouTube/Business Bloomer] |
| Ditching a WooCommerce Plugin (3 episodes) Tired of using bloated WooCommerce plugins when you only need a small part of their functionality? In this 3-part series, I walk you through the full process of replacing a WooCommerce plugin with clean, custom code — from planning to writing to testing. [YouTube/Business Bloomer] |
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WooCommerce Mini-Plugins
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CheckoutWC replaces your WooCommerce checkout page with a Shopify style checkout. It’s clean, mobile-first, conversion‑optimized and built with performance and extensibility in mind. Proven to reduce cart abandonment and keep you in full control of your code! Free to install, plus 20% off CheckoutWC Pro for WooWeekly readers with code BLOOMER
Advanced Shipping Rates for WooCommerce is the most flexible all-in-one shipping table rate plugin. With 38 combinable conditions, you can easily set precise shipping costs—from the simplest to the most complex cases. It gives you code-like power with 15 special actions, a packing algorithm, product grouping, and ranges based on 7 distinct criteria. It comes with 60 ready-to-use examples, multilingual and multi-currency support, and a built-in logging system. Get a 20% discount with coupon code BBLOOMER
Simple Points and Rewards for WooCommerce is a brand new plugin by RelyWP, that helps you create a comprehensive points-based loyalty program. Customers can earn points for specific actions like placing orders, writing reviews, and referring friends. They can then redeem their points for rewards like coupon vouchers or free products. The rewards dashboard allows them to track their points, claim their rewards, and more. Get 50% off today!
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